WEAR BRIMS, a luxury hat company co-founded by longtime friends Archie Clay III and Tajh Crutch in 2016, stands on three basic principles: family, faith, and confidence. These principles are the foundation of all their business decisions and designs, celebrating their culture, family roots, and owning your confidence.


The Foundation

Archie, a graduate of Tuskegee University with a BA in Sales and Marketing, started in the retail industry in HR and Operation roles, giving him a strong background to successfully start and run the business. Tajh, a graduate of Troy University with a BS in Information Systems, utilizes his education and corporate experience to help WEAR BRIMS gain and maintain a competitive advantage. A successful four years brought features in British GQ, The Root, and Huffington Post, and public figures like Eva Marcille, Spice Adams, Karen Civil, Stacey London, Mookie Betts, and Chris Paul have sported their looks. WEAR BRIMS was the first Black-owned hat company sold at Nordstrom, marking a huge success for the brand and also located in Neiman Marcus.

“Everyone deserves a compliment”.

We will help you look and feel your best.... literally. Our company was founded on basic principles that are at the core of every decision and every design. Faith, Family, Confidence. Embedded with life lessons passed down through generations, We at Wear Brims understand the importance of being your best self internally, and how that translates into how you express yourself fashionably. Gone are the days of self-doubt, wondering if you have what it takes, not only in what you wear, and how you wear it, but in any capacity. Be the most confident in the room. Wear Brims. Wear Confidence.